What had also come by 1995 was Internet—the most material and visible sign of globalization. And, by the end of the decade, it has also become clear that the gradual computerization of culture will eventually transform all of it. So, to invoke the old Marxist model of base and superstructure, if the economic base of modern society from the 1950s onward started to shift toward a service and information economy, becoming by the 1970s a so-called “post-industrial society” (Daniel Bell), and then later a “network society” (Manual Castells), by the 1990s the superstructure started to feel the full impact of this change.
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